A new framework for

Digital Transformation

for a brave, new digital world.

Virtusa gives you a solid understanding of where you are on the path to digital transformation—and where to focus your efforts to innovate and win.

In today’s era of volatility, there is no other way but to reinvent. The only sustainable advantage you have is agility. Because everything you create, somebody else will replicate.

Jeff Bezos, Amazon founder

WELCOME TO THE PERFECT STORM OF DIGITAL DISRUPTION

The Age of Acceleration. The Age of Transformation. The Digital Revolution.
Everywhere you turn, people are trying to quantify the incredible changes that are unfolding around us. Today nearly everyone is being threatened from every possible angle.

Disruptive startups are challenging traditional business models.
Digitally-centric Internet companies are challenging blue chip industries. And new consumer expectations are challenging everything as Millennials and digital natives demand beautiful, user-first, everything-at-your-fingertip experiences.

2/3

of Global 2000 CEOs will have Digital Transformation at the center of corporate strategy by the end of 2017.

IDC FutureScape: Worldwide Digital Transformation 2016 Predictions, 2015

74%

of executives don’t feel their company fully understands the potential for digital to change value creation.

The Key Success Factors Of Digital Business Strategy, Forrester, 2016

59%

of companies say they are worried they may be too late with their digital transformation efforts.

Progress, Are Businesses Really Transforming or Living in Digital Denial

Virtusa helps you find a foothold. And a path forward.

For more than two decades, Virtusa has harnessed its deep engineering heritage to help global organizations tackle their toughest technology challenges. Now, to help accelerate the digital transformation journey, we’ve created a simple yet robust Digital Transformation Playbook.

ASSESS AND MEASURE

It begins with an assessment of digital maturity to help organizations understand where they are, and where they need to be. We measure 45 distinct characteristics in order to compare companies to a global dataset of over 600 competitors and peers.

Prioritize & Roadmap

Armed with this assessment score (along with primary research and our direct experience helping companies transform) Virtusa helps clients prioritize their digitization efforts, understand interdependencies, and create a roadmap based on business objectives—and where existing digital efforts are already under way.

Transform & Optimize

Then we facilitate cultural and operational change across the organization. Using Agile development and continuous delivery we iterate, test and improve, and optimize on the fly to show tangible progress and quickly demonstrate business value.

Read the full Forrester Report: "The Digital Transformation Race Has Begun"

To enable meaningful comparative analysis, we hired Forrester Research to collect a large data set of how organizations in six distinct industries compared.

  • Banking & Financial
  • Media
  • Healthcare
  • Retail
  • Insurance
  • Telecommunications
READ THE REPORT

I’d like a free copy of the Forrester Report: "The Digital Transformation Race Has Begun"

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Virtusa's
Digital Transformation Framework

To become truly digital, it’s critical that organizations take a holistic approach to transformation. Virtusa focuses on three areas—Customer Experience, Operational Excellence, and Business Innovation—to help organizations understand their relative strengths and weaknesses, and plot a comprehensive course to improve the way they do business.

Cx

Customer Experience

Oe

Operational Excellence

Bi

Business Innovation

Customer Experience

Effectively anticipating and delivering on what digitally native customers need.

  • Customer insights Understanding the goals, needs, and behaviors of customers.
  • Ease of use Improving the user experience by reducing friction, pain points and frustration.
  • Self-service Enabling a user to accomplish critical tasks autonomously, while providing an enjoyable experience.
  • Personalization Providing individualized, relevant experiences for customers.
  • Omni-channel Understanding the goals, needs, and behaviors of customers.

Operational Excellence

Applying digital technologies and capabilities to automate and streamline the business.

  • Process Automation Automating processes, operations, and infrastructure provisioning and monitoring activities.
  • Workplace efficiency Enabling employees to perform most or all aspects of their job requirements digitally.
  • Data optimization Adopting tools and technology to manage and optimize enterprise data.
  • System agility and scalability Making infrastructure scalable, optimally utilized, and risk minimized.
  • Security and risk Taking steps to secure systems from security breaches and cyber attacks.

Business Innovation

Quickly launching new offerings, and then improving them on the fly.

  • Digital products and services Evaluating and evolving products and services to meet changing customer needs and business opportunities.
  • Business agility Responding to changing business conditions, customer demands, regulatory requirements and competitor threats, as well as technological shifts or opportunities.
  • Digital marketing Using digital tools to automate and drive optimized customer outcomes, including reduced churn, improved upsell and cross-sell, etc.
  • Disruptive business models 'Future proofing' your business by being able to identify new business models and prepare for potentially disruptive competitors.
  • Innovation velocity Rapidly introducing new products or processes to respond to new or future industry trends.

Identifying strengths.
Uncovering opportunities.

Understanding how you benchmark against others in your field can help focus your organization and kick-start your digital transformation efforts. We hired Forrester Research to see how 600 global companies compared using Virtusa’s Digital Transformation Framework.

The report provides interesting insight into the realities of digital transformation. For instance, while many organizations talk a big game about digital, the truth is nearly 70% either can’t figure how to get started, are not yet seeing benefits—or simply find themselves stuck.

9%

Level 1Curious Early stages, with a few scattered digital competencies but no overarching strategy.

31%

Level 2Exploring More competencies in place; firms are beginning to form an overarching strategy.

39%

Level 3Deploying Competencies are somewhat sophisticated; an overarching strategy is in place.

18%

Level 4Thriving More advanced competencies; overarching strategy fully implemented.

3%

Level 5Mastering Highly sophisticated competencies; overarching strategy being optimized.

Take our Digital Maturity Assessment for a test drive.

See how your organization compares to hundreds of top global companies. Request the full Virtusa Digital Assessment today.

Take the Assessment

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Virtusa’s full assessment is quite robust. Here, we’ve sampled questions from each dimension of the model to let you estimate how you stack up.

1. Customer Experience+

QUESTION:

Level 1Curious We have scattered competencies, but no formal program in place.

Level 2Exploring Our program is in place but not sophisticated.

Level 3Deploying Our program is somewhat sophisticated.

Level 4Thriving Our program is sophisticated

Level 5Mastering Our program is highly sophisticated / industry leading

0%
Mastering

2. Operational Excellence+

QUESTION:

Level 1Curious We have scattered competencies, but no formal program in place.

Level 2Exploring Our program is in place but not sophisticated.

Level 3Deploying Our program is somewhat sophisticated.

Level 4Thriving Our program is sophisticated

Level 5Mastering Our program is highly sophisticated / industry leading

0%
Mastering

3. Business Innovation+

QUESTION:

Level 1Curious We have scattered competencies, but no formal program in place.

Level 2Exploring Our program is in place but not sophisticated.

Level 3Deploying Our program is somewhat sophisticated.

Level 4Thriving Our program is sophisticated

Level 5Mastering Our program is highly sophisticated / industry leading

0%
Mastering

What digital transformation needs is a healthy dose of discipline.

Rewiring a company is never simple—but, with the right roadmap, it can be manageable. Virtusa’s disciplined approach to digital transformation ensures alignment, accelerates delivery, inspires innovative thinking, and helps you achieve lasting, measurable business outcomes.

Benchmarking and scoring assessment

A key deliverable from our digital maturity assessment is an easy-to-understand radar chart that allows you to gauge your organization against its peers, or leaders within other industries.

Digital Transformation Roadmap

Execution and discipline are vital to a program’s success. We take time to sequence activities, understand dependencies and then provide a fact-based scope and cost to get things done.

Future State Vision

Planning and analysis begins with a future state vision that addresses people, process and technology across a multi-wave vision map. The vision is then mapped to an MS Project Plan including a detailed work breakdown structure, estimates and resourcing requirements to ensure a clear pathway to success.

Are you ready to accelerate your digital transformation journey?

Find out how Virtusa can give you a solid understanding of where you are on the path to digital transformation—and where to focus your efforts to innovate and win.

Plus, get your free copy of the Forrester Report: "The Digital Transformation Race Has Begun."

  • Tell us about yourself:
  • This field is for validation purposes and should be left unchanged.